The Royal Guides
The Simple Men's Skincare Routine: Cleanse, Treat, Hydrate, Protect
A no-nonsense, few-minute routine for clean-shaven and bearded men.
1. Cleanse (morning and night)
Start every routine by washing away dirt, oil and sunscreen. Our Creamy Cleansing Balm turns into a silky oil as you massage it in, then rinses clean with warm water.
2. Treat (as needed)
Shave often? An ingrown hair serum after shaving helps with the look of bumps. Want a weekly reset? An exfoliating clay mask, used 1–2 times a week, helps brighten and smooth dull, uneven skin.
3. Hydrate (every day)
Every skin type needs moisture, even oily skin. An oil-free moisturizer keeps skin balanced without shine. Bearded? Work it into the skin under your beard too.
4. Protect (every morning)
Sunscreen is the easiest step to skip and one of the most important. A broad-spectrum mineral SPF 50 helps protect against UVA and UVB rays.
Pick your routine
Clean-shaven: The Polished Prince (cleanse, hydrate, protect). Bearded: The Majestic Mane (adds the exfoliating mask). Prone to razor bumps: The Regal Glow (adds the Ingrown Hair Serum).
Featured in this guide
Creamy Cleansing Balm · Blue Clay Exfoliation Mask · Oil-Free Moisturizer · Mineral SPF 50
Shop the RoutinesShips in 7–10 days · Free over $100
General skincare information only, not medical advice. Stop use if irritation occurs and talk to a dermatologist about persistent skin concerns.